Meet the Instructors

Filipa Peleja

Senior Manager Data Science & AI | AI Lecturer

Filipa brings expertise in data visualisation and machine learning, helping people turn complex ideas into real business value through open, engaging sessions that spark curiosity.

Background: Data science & AI · Based in Billund, Denmark

Financial Services Data & Analytics Cloud & DevOps Agile / ITSM Retail
filipa peleja instructor headshot

About Filipa

With over a decade of experience in artificial intelligence and machine learning, Filipa Peleja specialises in translating data into actionable insights that drive business growth. Filipa Peleja has led data science teams across industries, academic institutions, and bootcamps, with a particular focus on telecommunications and retail.

At Neueda, she empowers teams to unlock the full potential of data by equipping them with practical tools and strategies in machine learning, modelling, and analytics. Her ability to bridge the gap between business and technical stakeholders ensures strategic alignment and effective execution. 

With domain knowledge in e-commerce, social analytics, and financial markets, Filipa helps organisations elevate their data maturity – enabling smarter decision-making and more impactful business outcomes through models, statistics, and visual insights.

Industry Experience

2026 – Present

Guest University Lecturer

IADE University

Deep learning, NLP, Computer Vision, Explanability for AI models

Academic

2026 – Present

Lead Data Science & Analytics Instructor

Claranet

AI in the eyes of users, Data Analytics and Machine Learning

Training

Mar 2025 – Present

Senior Manager Data Science & AI

The LEGO Group

Lead, manage and develop diverse Data Science team. Define and execute Data & AI strategy

Retail

2018 – Present

Data Leadership & Analytics Lead Instructor

Neueda

Data Analytics, Data Visualization, Machine Learning trainings

Training

2017 – Present

Lead Data Science Instructor

Rumos

Post-graduation instructor for Data Science in a variety of topics including MLOps.

Training

Sep 2023 – Mar 2025

Lead Data Science Engineer

The LEGO Group

Machine Learning Operations and Data Engineering team practices, vision and strategy. Established a Center of Excellence for AI Practices.

Retail

Dec 2022 – May 2023

Data Science & Machine Learning Team Lead

CoachHub

Built vision for Data Science and Machine Learning Team

Technology

2020 – 2025

Data Scientist Lead Instructor

CodeOp

Built a Data Science Bootcamp on topics from NLP, Recommender Systems, Deep Learning, A/B testing, and more.

Data Science

Feb 2020 – Nov 2022

Lead Data Scientist

Levi Strauss & Co.

Lead e-commerce AI strategy for Europe initiatives and establish center of excellence for AI, and knowledge learning sessions.

Retail

Certifications & credentials

MBA

London School of Business and Finance

PhD Computer Science

NOVA Lisbon

MSc Information Engineering

NOVA Lisbon

By the numbers

11

Years experience

1,000+

Delegates trained

2

Regulated sectors

Courses delivered

  • Global Graduate programmes
  • AI Leadership / GenAI, Prompt Engineering & GitHub Copilot
  • Tableau / PowerBI
  • Python
  • MLOps

Connect with Filipa


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